ED Studio developed the 2025 campaign identity for the Sydney Film Festival, centered around the theme 'See the Bigger Picture.' The design system expands on the festival’s cinematic spirit through dynamic visuals and bold typographic compositions that celebrate storytelling and perspective.
ED Studio developed a dynamic campaign identity for the Sydney Film Festival, celebrating twelve days of global cinema in the heart of Sydney. The design captures the energy, diversity, and cultural vibrancy of the event through bold visuals and expressive motion elements.
ED Studio created the Living Archive, a digital platform that celebrates the Sydney Film Festival’s rich cinematic history. The project transforms decades of film culture into an interactive experience that bridges the transition from celluloid to digital storytelling.
ED Studio developed the campaign identity for the 2023 Sydney Film Festival, celebrating twelve days of global cinema, premieres, and cultural exchange. The design captures the energy and diversity of the festival through dynamic visuals and bold compositions that reflect the vibrancy of Sydney’s creative scene.
Frost* Collective developed a new brand platform and campaign for the Sydney Film Festival to reignite audience engagement and celebrate the emotional experience of cinema. The 'See It All' and 'See It Your Way' campaigns revitalized the festival’s identity, increasing attendance, brand recall, and audience diversity across multiple seasons.