Frost* collaborated with Strand to transform their legacy luggage line Flylite into Nere, a bold and adventurous global travel brand. The new identity and campaign inspire a younger, style-conscious audience to embrace the joy of exploration and travel in their own way.
Frost* partnered with Strandbags Group to evolve the brand into Strand, reflecting its global ambitions and modern fashion sensibility. The new identity and brand strategy positioned Strand as a confident, fashion-forward lifestyle brand, driving significant growth and renewed relevance in the retail market.
Strand is a series of pendant and table lamps featuring a precisely engineered steel frame coated with a unique cocooning material. The design merges structural precision with a soft, diffused aesthetic to create a warm and contemporary lighting experience.