Pop & Pac developed a vibrant brand identity and packaging system for Square One Coffee, inspired by the multicultural stories behind coffee from around the world. The design celebrates the energy and colour of each coffee-growing region while reflecting the precision and craftsmanship of the brand’s roasting process.
Pop & Pac created a series of educational posters for Square One Coffee that explore the anatomy and artistry of coffee. The prints serve as both keepsakes and learning tools, positioning the brand as an authority and advocate for coffee craftsmanship. Through detailed illustration and refined composition, the project celebrates the precision and beauty behind every brew.