WØRKS partnered with SKIMS to define the strategic and visual foundation for NikeSKIMS, a collaboration merging Nike’s performance innovation with SKIMS’ sculptural minimalism. The studio developed positioning, creative direction, and early identity concepts that balanced both brands’ aesthetics and values, setting the tone for a globally recognized apparel launch.
WØRKS created a tactile, architectural invitation to celebrate the opening of SKIMS’ Fifth Avenue flagship. Inspired by Rafael de Cárdenas’ store design, the piece features sculptural embossing, arched cutouts, and bronze foil details that bridge the facade and interior. Complementary digital invitations extended the experience to both the opening event and a private dinner celebration.
AKQA partnered with SKIMS to create a high-performance mobile app that enhances customer engagement and loyalty. The platform rewards purchasing behavior, offers early access to product drops, and ensures accessibility and personalization across devices. A scalable design system and optimized architecture support rapid growth and seamless user experiences.
WØRKS created a tactile invitation for SKIMS’ first flagship store opening on New York’s Fifth Avenue, translating Rafael de Cárdenas’ architectural design into a refined print piece. The invitation features deep embossing, foil details, and a die-cut arch motif, produced with Imprimerie du Marais. The project reflects WØRKS’ ongoing collaboration with SKIMS and their ability to express the brand’s identity across physical and digital formats.