Studio Bruch created an expressive brand identity for Sestra built around the principle “never ever ordinary.” The work communicates the client’s powerful, feminine character through vibrant colors, varied shapes, seasonal imagery, and custom lettering with a tailor-made typeface. Across applications such as packaging, bags, and business cards, Studio Bruch developed a confident and targeted visual system that feels distinctive and self-assured. The project scope included art direction, branding, package design, and typedesign.
Studio Bruch created a striking new storefront for Sestra, a concept store celebrating women’s style and confidence. The design translates the brand’s joyful and empowering spirit from the interior to the exterior, transforming the façade into a vibrant focal point within a gray urban setting.