Family Office refreshed Scope3’s brand identity to support the launch of their AI-enabled product suite and new annual conference, Landscape. The updated visual system builds on the original optimistic and bright design, helping the brand stand out in the traditionally muted ad tech space.
Team created a comprehensive identity for Scope3, a company measuring end-to-end carbon emissions across the digital advertising lifecycle. The system uses a variable-thickness emissions logomark, stark colors, refined typography, and low-file-size ordered-dither photography to communicate environmental accountability.