Fold7 Design developed a new visual identity for Radiocentre, the industry body representing commercial radio. The rebrand aimed to modernize radio’s image for the digital age, using data-driven design and infographic-inspired elements that celebrate both radio’s heritage and its ongoing relevance. The result is a dynamic, playful, and iconic system centered around a distinctive ‘R’ monogram built from radio and data motifs.
Fold7 created a new brand identity for Radiocentre, the industry body representing commercial radio in the UK. The design draws inspiration from infographics and digital iconography, transforming traditional radio symbols into a vibrant and modern system that reflects the energy and reach of the medium.