Instrument partnered with Nike Women to create Ultra Sound, a five-episode conversation series amplifying the voices of Black mothers-to-be. The project combined storytelling, strategy, and production to foster community, trust, and representation around the realities of Black motherhood.
Querida collaborated with Nike’s Women team to create a cohesive design system for the brand’s global Holiday 2024 campaign. The project focused on developing a unified visual language adaptable across multiple platforms and markets.
Little Troop developed the creative direction and digital design for Nike Women’s Winter ’21 Sports Bras and Tights campaign. The project focused on portraying real women in everyday settings, emphasizing authenticity, comfort, and inclusivity while expanding Nike’s audience beyond traditional athletes.