Toward created the name and brand identity for Candleston, a new commercial venture launched by Melin, a non-profit social housing provider. The brand was designed to feel warm and luxurious, reflecting the project's aim to offer aspirational yet affordable housing. Custom digital brand guidelines were also developed to help the team implement the new identity effectively.
Toward redesigned Melin’s website to better serve its customers and reduce pressure on its support team. The new site features a reorganized architecture, improved search functionality, and clear navigation that helps users quickly find essential information and self-service guides.