F37 created Max Sans, a modified display typeface for the rebranded Max streaming service in collaboration with DixonBaxi. Based on F37 Moon, the 10-style family uses circular forms, bowed diagonals, angled spurs, and interrupted strokes to create a friendly yet neutral voice across Max’s broad entertainment catalogue.
Imaginary Forces collaborated with JAX and Max to craft a cinematic teaser for the upcoming series Dune: Prophecy. Using Cinema 4D and After Effects, they developed a multi-elemental logo and immersive transitions that evoke the ancient origins of the Bene Gesserit within the Dune universe.