Makings
Design work for Makings, collected from the studios behind it.
- Design case
- 1
- Studio
- 1
- Latest work added
- Oct 2026
- Brand Identity 1
Design cases by studio
Universal Favourite (1)
- Brand Identity for Makings
- Universal Favourite renamed WECO Hospitality as Makings and positioned its prepared meals around eating dinner together without distraction. The brand adopts the deadpan manner of a public-information campaign. A wordmark redrawn from Cooper Black sits alongside hand-drawn technical illustrations presented as material from a fictional guide to undistracted eating. The concept extends into packaging, ecommerce, merchandise and campaign activity, while appetite-led food photography keeps the meals central to the experience.
