Studio Miles developed a vibrant new identity for Kaapeh, a beloved Sherbrooke café celebrating its 10th anniversary and expansion into coffee roasting. The refreshed brand embraces the café’s Mexican and Quebec roots through a colorful, eclectic visual system that conveys warmth, craftsmanship, and community spirit.
Studio Miles developed the packaging and visual identity for Kaapeh’s new Chaï blend. Inspired by the drink’s warm, Latin character and the unique addition of cayenne pepper, the design balances funkiness and refinement to reflect the café’s vibrant yet cozy atmosphere.
Studio Miles revitalized the brand identity of Kaapeh, a beloved Sherbrooke café celebrating its 10th anniversary. The new design embraces the café’s Mexican and Québécois roots through a vibrant color palette and eclectic visual language, reflecting its warmth, diversity, and artisanal coffee roasting expertise.