Greystar
Design work for Greystar, collected from the studios behind it.
- Design cases
- 4
- Studios
- 2
- Latest work added
- Dec 2025
- Brand Identity 4
Design cases by studio
Matchstic (3)
- Brand Identity for Elan Madison Yards
- Matchstic partnered with Greystar to create a refined yet friendly brand identity for Elan Madison Yards, a new residential community in Atlanta. The design blends sophistication with approachability through layered typography, delicate linework, and custom illustration to reflect a connected and vibrant neighborhood lifestyle.
- Brand Identity for Ascent Peachtree Luxury Residences
- Matchstic developed a refined brand identity for Ascent Peachtree, a high-rise apartment community in downtown Atlanta by Greystar. The design combines a gilded letterform and chiseled serif wordmark with a palette of gold, deep blue, and white to evoke luxury and approachability. Geometric patterns and rich photography complete a visual system that captures the essence of sophisticated urban living.
- Visual Identity for Elan Sweetwater Creek
- Matchstic developed a brand identity for Greystar’s new residential project, Elan Sweetwater Creek, located near Sweetwater Creek State Park outside Atlanta. Drawing inspiration from the park’s natural beauty, the team created an identity featuring abstract photography, natural tones, and elevated typography to evoke a sense of calm and escape from urban life.
Proportion (1)
- Neighborhood Branding for Everett Triangle
- Proportion partnered with Isenberg Projects to create a vibrant and modern brand identity for Greystar’s Everett Triangle neighborhood. The rebrand aimed to attract new residents, foster community engagement, and highlight the area’s active, everyday potential through a cohesive visual system and naming strategy.
