Des Signes created an elegant signage system for the Grand Musée du Parfum in Paris. Gold lettering unfolds directly on the walls, guiding visitors through a sensory journey that echoes the ephemeral nature of scent. The linear intensity and delicate typography evoke movement, memory, and the poetic essence of perfume.
Des Signes developed the visual identity and signage for the Grand Musée du Parfum in Paris. The design evokes the ephemeral and sensory nature of perfume through a delicate typographic system featuring a wavering, textured alphabet that mirrors the movement of scent in the air.