Backbone created Chocoburger snack-cookie packaging for Grand Candy in the form of a yellow fast-food delivery truck. The handled, toy-sized pack also functions as a takeaway bag and opens at the rear to reveal the cookies.
Backbone redesigned GRAND CANDY’s established JOYCO dragee line while preserving the recognizable poses and features of its existing characters. The packaging was updated to foreground the JOYCO name, product type, and chocolate association, with flat artwork replaced by soft, textured 3D character illustrations.