Pentagram created a new brand identity for Fortuny, the historic Venetian textile house renowned for its luxurious printed fabrics. The refreshed identity draws from the company’s original atelier signage and introduces a cohesive visual system that honors its artisanal heritage while emphasizing innovation and craftsmanship.
Giga Design Studio collaborated with Fortuny to refresh its brand communication and digital presence. The project included a website redesign, campaign direction, printed materials, and event design, blending the company’s historic Venetian heritage with a contemporary visual language.