Fanta
Design work for Fanta, collected from the studios behind it.
- Design cases
- 5
- Studios
- 5
- Latest work added
- Jul 2026
- Brand Identity 2
- Campaign 2
- Event Design 1
Design cases by studio
L3 Branding (1)
- Brand Identity for Fanta Black Magic
- L3 Branding developed a bold and immersive brand identity for Fanta’s limited edition 'Black Magic' campaign. The project reimagined the beverage’s visual language with a mysterious and energetic aesthetic to engage younger consumers and refresh the brand’s global image.
Jason Schulte Design (1)
- Global Brand Identity for Fanta
- Office created a globally unified yet locally adaptable brand system for Fanta, spanning logo, packaging, retail marketing, lifestyle products, animation, and guidelines. Rooted in Fanta’s orange heritage and playful personality, the work also introduced Fanta World, a collectible limited-edition flavor range inspired by countries around the world.
Epoch (1)
- Halloween Campaign for Fanta
- Epoch created the Wicked World of Fanta, a unified Halloween platform built around playful Vampire, Zombie, and Skeleton characters. The work expanded from limited-edition GB packaging into a 360-degree international activation spanning shopper, OOH, experiential, cinema, and a McDonald’s partnership.
AKQA (1)
- Global Campaign for Fanta Snack in the Name of Play
- AKQA partnered with Fanta to reignite the joy of snacking through a playful global campaign. The initiative encouraged consumers to embrace messy, colorful, and multisensory snack moments, connecting Fanta’s vibrant personality with everyday indulgence. Through social, video, and influencer collaborations, the campaign turned snacking into a shared celebration of play.
Koseda (1)
- Experiential Art Direction for Fanta Twisted Carnival
- Seb Koseda collaborated with Made Workshop to art direct and design Fanta’s Twisted Carnival, a Halloween-themed touring experience. The project featured a ghostly yet playful vintage aesthetic across facades, tents, posters, and signage, all within Fanta’s signature color palette. The activation toured multiple UK cities, attracting thousands of visitors and millions of online views.
