Territory Studio collaborated with Director David Holm to enhance the visual storytelling of Expo 2020 Dubai. Initially tasked with adding realism and energy to an architectural render, the team expanded their role to deliver multiple VFX and motion graphics treatments across various thematic sequences.
Lippincott created a brand identity for Expo 2020 Dubai that bridges the city’s ancient heritage with its modern global presence. Inspired by gold rings discovered at the Saruq al Hadid archaeological site, the logo symbolizes unity, connection, and humanity’s collective strength. The comprehensive system included a dual-language typeface and adaptable design elements for use across the event’s diverse touchpoints.