Studio C collaborated with d line to launch ‘Re-handle’, a sustainability initiative focused on product reuse and circular design. The studio developed the name, communications concept, and integrated visual elements into d line’s existing identity, reinforcing the brand’s commitment to enduring quality and reduced environmental impact.
Studio C collaborated with Norm Architects and d line to develop a unified brand strategy and redesign the visual identity of the iconic Danish design brand. The result was a comprehensive brand book that defines communication principles and visual guidelines, serving both as an internal guide and an external sales tool.
Studio C redesigned d line’s website following their earlier brand identity work for the company. The new digital platform emphasizes functionality and timeless simplicity, mirroring the brand’s Danish design ethos. Each product collection is showcased with space to highlight craftsmanship and the stories behind the designs.
Studio C collaborated with Norm Architects and d line to develop a unified brand strategy and refreshed visual identity. Building on the brand’s 1970s heritage, the redesign modernized existing elements—color, typeface, and logotype—while simplifying and revitalizing the overall expression to reinforce d line’s reputation for timeless, quality-driven design.