Character.com
Design work for Character.com, collected from the studios behind it.
- Design cases
- 2
- Studio
- 1
- Latest work added
- Aug 2025
- Brand Identity 2
Design cases by studio
Toward (2)
- Brand and Web Redesign for Character.com
- Toward reimagined Character.com’s brand identity and digital presence to strengthen its position as the UK’s leading character clothing retailer. The project introduced a refined visual system, joyful typography, and a flexible design toolkit that unified digital and physical experiences across e-commerce and retail stores. The result was a cohesive, scalable brand that better connects with audiences and supports future growth.
- Branding and Ecommerce Website for Character.com
- Toward developed a vibrant new brand identity and a custom Shopify Plus ecommerce store for Character.com, the UK’s leading retailer of licensed nightwear and accessories. The refreshed visual system and flexible digital toolkit helped the brand grow tenfold, increase sales by 392%, and attract major investment.
