BET
Design work for BET, collected from the studios behind it.
- Design cases
- 3
- Studios
- 2
- Latest work added
- Oct 2024
- Brand Identity 2
- Campaign 1
Design cases by studio
Sibling Rivalry (2)
- Show Identity and Campaign for BET Awards
- Sibling Rivalry created a dynamic and evolving show identity for the BET Awards, celebrating Black excellence and cultural impact across multiple years. Each edition featured a unique visual system combining motion, typography, and photography to capture the energy and spirit of hip-hop and contemporary culture.
- Global Brand Identity for BET
- Sibling Rivalry reimagined BET’s global identity to position it as the definitive home for Black culture and creative expression. The new system, built around the concept of the 'Black Canvas,' unites sub-brands under a bold, contemporary master brand that celebrates diversity, empowerment, and authenticity. The identity extends beyond media into community activations that bring the brand’s cultural mission to life.
Imaginary Forces (1)
- Motion Campaign for BET’s Black History Month
- Imaginary Forces collaborated with BET to create the 'True Black Impact' campaign celebrating Black History Month. The three-spot series—'Progress,' 'Simple Things,' and 'Movement'—highlights the joy, influence, and cultural significance of Black contributions to society.
