New Graphic Identity for Senja Cosmetics by WerkligBP&O · Nov 26, 2018
BP&O features Werklig’s new visual identity for Finnish brand Senja Cosmetics, highlighting a design inspired by the Nordic environment and the Aurora Borealis. The identity combines a black, green, and purple gradient, a custom logotype, and nature-inspired still life sculptures to express the brand’s natural and contemporary positioning. Richard Baird praises the balance of craft, environment, and simplicity across the printed materials.