Brendan Prince touches on ’80s nostalgia in his identity for NY dive bar and event space, RecreoThe Brand Identity · Oct 16, 2023
The article spotlights Rochester-based designer Brendan Prince’s brand identity for Recreo, a dive bar and event space in New York. Drawing from ’80s nostalgia, urban signage, and arcade culture, Prince created a flexible system of wordmarks unified by the Neue Montreal typeface and a distinctive Mystic Maroon color. The identity captures the eclectic, gritty energy of urban nightlife while maintaining a cohesive visual language.
Recreobranding