How&How adorn their pro-bono identity for Amphico with watery inktraps and lotus-inspired imageryThe Brand Identity · Feb 13, 2023
How&How created a pro-bono brand identity for Amphico, a climate-tech startup developing recyclable outdoor materials. The identity draws inspiration from the lotus flower and water-resistant properties, featuring typefaces Zimula and Pitch, and a palette of natural greens and warm tones. The project was part of How&How’s GetSet initiative supporting sustainable startups.
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