Typeface Design for Horse-Racing Poster Lettering
Revival of anonymous Argentine racetrack poster lettering
Jockey is a Latin sans-serif typeface designed by Veronika Burian and José Scaglione at TypeTogether, released in 2012. It draws directly from lettering created by an unidentified Argentine artist for horse-race-track posters in the 1930s. The design reinterprets early 1900s poster typography through blunted, simply constructed letterforms kept deliberately plain.
Set in Jockey
Insights
- The source material was anonymous commercial poster art, not a named typographic tradition, giving the revival an archival rather than canonical starting point.
- The family is intentionally compact: two styles (Regular and Bold), Latin script only, no variable axis.
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