Hear The Youth transformed Beam’s simple concept into a platform for creativity and connection. For the smart projector that turns any flat surface into a canvas, Hear The Youth developed the product design, user experience, and narrative behind the launch. The project culminated in a record-breaking Kickstarter campaign that became the most celebrated Dutch Kickstarter, reaching 400% of its funding goal with nearly 2,000 backers. By the end of 2015, the first units were shipped, helping introduce a new vision for integrated living spaces.