Studio: The Slug

Client: Champs x Eastbay

Work: Strategy

Industry: Retail

Campaign Strategy And Content Production For Champs X Eastbay Latin Heritage Month

Slug Global collaborated with Champs and Eastbay to create a Latin Heritage Month campaign celebrating Latina empowerment in the skate community. The project included a mentorship session and luncheon in NYC, highlighting stories of confidence and identity through creative direction, influencer partnerships, and content production.

Tags: Community, Empowerment, Mentorship