Studio: STRICHPUNKT DESIGN

Client: Otto Group

Work: Editorial

Industry: Retail

Brand Communication For Otto Group Hello Human Report

Strichpunkt Design developed the 'Hello Human' communication report for Otto Group as the final part of their Hello-trilogy. The project explores themes of digitization, diversity, and humanity through a visually distinct design that separates image and content layers, featuring authentic photography and unique typography for each chapter.

Tags: Authentic, Diverse, Editorial, Humanistic, Modular