Exhibition identity for a Hong Kong water history exhibition

CACHe created the exhibition identity for “Water Exhibition,” a heritage-focused project that invites the public to reflect on Hong Kong’s water history and past drought conditions. The project recalls a time when people waited in the streets for a bucket of water, contrasting that memory with today’s assumption that fresh water is cheap and endless. In the main concept, space and graphics act as containers of water, while the interaction between exhibits and water expresses fluidity, the natural character of water, and the spirit of “Be Water.” The project included environmental graphics, motion, and print elements in 2020.