Digital Campaign for England Cricket Women's World Cup

MATTA created 'Chase the Dream', a digital-first campaign for the ECB and England Women’s team ahead of the ICC Women’s T20 World Cup 2026. The campaign reframed the tournament as an unfolding story of potential and progress, inspiring national belief and engagement through digital, social, and out-of-home storytelling. It built anticipation and emotional connection, uniting fans behind a team still defining its legacy.