Visual and Motion Identity for Spotify Investor Day
Spotify’s next chapter, staged for its financial audience.
Studio Herrström developed the visual and motion identity for Spotify Investor Day 2026 in collaboration with Spotify’s in-house Creative Team. Held in New York City during Spotify’s 20th anniversary year, the event presented the company’s business performance, product strategy, and long-term vision to the financial community.
Insights
- Studio Herrström developed the event’s visual and motion identity with Spotify’s in-house Creative Team, bringing brand design into a presentation of business performance, product strategy and long-term vision.
- The published stage imagery pairs an oversized Spotify symbol with a broad green gradient against a dark field, keeping a familiar brand element prominent behind the speaker.
- The identity accompanied Spotify’s third Investor Day in its twentieth-anniversary year, the first led by co-CEOs Alex Norström and Gustav Söderström. Its audience was the financial community gathered in New York.
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