Studio: Giga Design

Client: MSGM

Work: Art Direction

Industry: Fashion

Campaign Visuals For Msgm Capsule Collection

Giga collaborated with MSGM to create a surreal, meme-inspired campaign reflecting the anxiety of modern life. Using AI-generated glitches and ironic slogans, the visuals critique materialism, environmental neglect, and digital overload through humor and distortion.

Tags: Humor, Materialism, Surrealism, Technology