Custom Typeface for Iberdrola

20 weights built from one adapted family

Design Bridge and Partners led a visual identity overhaul for energy company Iberdrola, with a brief that every identity element should have greater impact while using less energy. Fontwerk adapted its Pangea family into the bespoke IberPangea and IberPangea Text, delivering 20 weights. The logo was simplified by reducing curve points, eliminating gradients, and narrowing the color palette to three values. Typeface and color serve as connective elements across Iberdrola's international subsidiaries without requiring name changes.

Set in IberPangea, IberPangea Text

Insights

Fontwerk subtly adapted Pangea into two subfamilies — IberPangea and IberPangea Text — totalling 20 weights.
Fonts were supplied in OpenType, WOFF2, and TrueType formats; a single-story 'g' is the default across all weights.
The leaf logo glyph and individually spaced logotype are both embedded in the font files and accessed via Unicode.
The revised logo contains 50 percent fewer curve points and drops gradients, reducing its digital footprint.