Studio: AKQA

Client: Cowboy

Work: Art Direction

Industry: Technology

Advertising Campaign For Cowboy E-bikes

AKQA created the 'Earth is Flat' campaign for Cowboy to introduce its AdaptivePower technology and C4 e-bike. The concept used surreal visuals and playful taglines to convey the effortless riding experience, resulting in widespread media coverage and increased sales.

Tags: Advertising, Commute, Cycling, Innovation, Technology