In their own words
We wanted to push that idea to the extreme and imagined the whole identity as if viewed through a handheld mobile device.
We made Monstie the absolute hero of the show, inspiring every brand asset and tone of voice.
We wanted myth, not middleware.
Articles & interviews3
- Verve Refreshes Lebara Brand for Millions of European Mobile Users
The Hague branding agency Verve redesigned mobile virtual network operator Lebara's identity to better reflect its modern, customer-focused proposition across European markets. The system centres on a "Smart Perspective" platform, combining warped bespoke typography, Smarter Blue and Think Pink, and fisheye spatial collages that gain depth in motion.
- "Verve Rebrands to Make Brands Irreplaceable"
The Brand Identity interviews Verve about its comprehensive rebrand after 18 years in operation. The agency has repositioned itself from a creative studio to a global brand consultancy built around the philosophy of making brands 'irreplaceable.' The new identity merges hand-painted watercolours with AI-generated motion to symbolize the balance between human craft and intelligent technology.
- Verve Rebrands Inbox Monster with Hairy, Horned Mascot Hero