Tony Clarkson
Designer, Graphic Designer, Founder, Creative Director
In their own words
I was also a bit bored because nothing seemed to happen here relevant to the design industry. Arts and crafts are covered well, but there's not much on design. I was conscious of categorising it as design, but I wanted to get the right people to come along.
Even though I've lived here for 25 years, I don't really know anyone who does the same as I do. So I wanted to open up a network and see who's around.
Creative Boom IRL was the starting point. It made me realise there is a scene here, and lots of talented creatives, which I knew there were, but not much goes on. It's normally traditional business networking in areas that aren't relevant. You'd be sold pensions or insurance. But what we want is creativity and inspiration. A chance to meet others doing the same thing.
It's about doing things that probably shouldn't work. Taking the long way round, ignoring the obvious route, making something from very little or simply carrying on when the sensible thing might have been to stop. Our speakers will each take the theme in their own direction, sharing the decisions, detours and moments that shaped where they are.
I want to bring people together and show that there's a big creative community here that can support each other and help each other out.
In my eyes, we weren't successful at all. My version was to have work to be proud of.
Just ask. So what if the answer's no? At least you know and can move on from it.
I've always been a generalist in that if a client asks, 'Can you do XYZ?', I'll say yes and then figure out how.
Articles & interviews
- Tony Clarkson launches That Design Thing in Shrewsbury
Tony Clarkson, founder of Shrewsbury studio &Something, is launching That Design Thing, a new local design event at Shrewsbury Museum & Art Gallery on 22 October 2026. Developed from his Creative Boom IRL meet-ups, the event aims to connect the town's creative community through workshops, talks and networking. Its inaugural theme, Against All Odds, features Lánre Adeleye, Zoë Hitchen and Simon Dixon.
- What is success? Creatives share the moments that made them change their mind
The article by Tom May explores how several creatives redefined their understanding of success, moving away from traditional industry ideals toward more personal and fulfilling definitions. Designers including Daniel Poll, Tony Clarkson, Matt Hamm, and Jason Roberts share pivotal moments that reshaped their careers and values. The piece highlights a shift from external validation to self-defined satisfaction and balance.
- Taking stock after a challenging year: how creatives plan to move forward in 2026