Raphael Farasat
Founder · Creative Director
Studios:Truffl
Quotes
“That collision of bubbly American teen media and Korean typographic maximalism gave us a tonal register that felt right for two founders who we sought to position as mock celebrity faces of the brand.”
“Our enemy was being boring. Every colour decision served that fight.”
“What we saw immediately was that the category was filled with loud competitors all fighting for attention in the same way.”
“By keeping the system minimal, we gave our product room to breathe in studio photography.”
“The goal was to position Sesh+ as something people choose deliberately, even proudly.”