Mark Paton
Founder
In their own words
Her insights illustrate how our perspectives as designers can be expanded by sharing knowledge and experience with as wide a group of thinkers as possible.
To embrace a diffusion of boundaries. To design for humans in atomic flux.
Our working hypothesis is that there simply needs to be fewer, better made products in the world.
It’s partly up to the creative industries to decide how harsh this reckoning will be.
Creativity is the lever that will combine sophisticated visual communication with financial nous to finally establish belief and trust in renewable energy systems.
The role of design for brands has always been to create desire, but now we must apply our skills to make good choices desirable.
It makes you think much harder about what you are pouring your time in to.
Once committed to the ideals of B Corp, it really simplified the choices we make as businesses.
Regardless of the outcome – certification or not – it is worth applying and working through the application process for all that can be learnt about progressive ways of thinking.
Articles & interviews
- Here Design: modern day craftsmanship and the concept of beautility
Creative Boom profiles Here Design, a London-based studio known for its philosophy of 'beautility'—the union of beauty and utility in design. Founders Mark Paton, Kate Marlow, and Tess Wicksteed discuss their craft-led approach, evolution over two decades, and commitment to cultural nuance and sustainability. The article explores their philosophy, notable projects, and how the studio balances creativity, purpose, and wellbeing.
- Atomic Connections by Mark Paton
Written by Mark Paton for BP&O Voices, 'Atomic Connections' explores designer and biomolecular scientist Jesse Adler’s perspective on material interaction and sustainability. Drawing on Adler’s work with fungi-derived pigments and her company Pitri, the essay connects molecular science with design thinking, advocating for a more fluid, interconnected worldview. It also references brands like Mover and Nufabrx as examples of innovation in sustainable and health-focused materials.
- Materiality v Materialism by Mark Paton
In this BP&O Voices essay, Mark Paton reflects on the enduring value and evolving potential of paper as a sustainable design material. He highlights innovations by companies like Flexi-Hex, Huhtamaki, and Notpla that are redefining paper’s capabilities while urging designers to make more conscious material choices. The piece contrasts materiality and materialism, advocating for fewer, better-made products and a more ethical approach to design.