Josh Carnley
Creative Director, Designer
Studios in coverage:Matey
About
Creative director and co-founder of Matey, developing verbal and visual identities for destination-minded brands. His work draws on Southern and coastal visual culture.
SourceEvents & talks
Brand New Conference
Nashville, USA17 Sept 2026 – 18 Sept 2026
Programme speakerMatey
In their own words
The branding system mirrors the tactile, handmade nature of the handmade pizza – those delicious burnt air bubbles and gooey cheese.
The dove became the perfect vessel for all the ways you can interpret ‘grace’.
The challenge was systematising spontaneity.
We wanted all the familiar clichés to be there, just not in the expected way.
We knew that the team didn’t want Bygones to feel ‘old’ or mean ‘from a bygone era’ but those were the ideas that kept finding their way to the sketchbook.
I remember exactly where I was when the double-handled sword came into the picture – taking the curve on exit 261B where Interstate 65 merges onto Interstate 20.