Jean Wojciechowski
Designer, Student, Type Designer
Articles & interviews3
- Hey, this is what Elisava’s Master Beyond Branding students are making
The Brand Identity highlights Elisava’s Master Beyond Branding programme, developed with Folch, which expands branding education beyond visual identity to include scent, sound, and motion. The article showcases several student projects exploring emotional communication, digital ecosystems, civic participation, and identity systems. Director Paula López-Nuño explains how the programme redefines branding as a cultural and speculative practice.
- Hey, this is what Elisava’s Master Beyond Branding students are making
The article spotlights Elisava’s Master Beyond Branding programme, developed with Folch, which expands branding education beyond visual identity to include scent, sound, and physical motion. It highlights several student projects exploring emotional communication, digital storytelling, civic participation, and identity systems. Programme director Paula López-Nuño discusses its experimental, speculative approach to redefining branding education.
- Marx Design combine edge with elegance for Tronque’s tactile, intimate and inclusive identity
Auckland-based studio Marx Design created a tactile and inclusive brand identity for skincare brand Tronque. Drawing inspiration from the human body, the design features custom typography using Jugendreisen and Ivy Journal, complemented by embossed packaging and a crimson palette. The result balances elegance and edge while standing out in a crowded skincare market.