Emil Karlsson
Designer
In their own words
The team’s goal with the brand personality and the actual work was to strike a balance – allowing for moments of playfulness and boldness, while also having the flexibility to dial back Skillbard’s voice where necessary.
Her art is surprising and playful, and a smidge abstract.
The original typeface that is the foundation for Propely Sans already reflected the personality we visually wanted to communicate.
Articles & interviews
- Skillbard's new brand identity mimics soundwaves
Non-Format and Anti collaborated on a new brand identity and website for audio studio Skillbard, highlighting its creative process and passion for sound design. The rebrand introduces a dynamic, flexible visual system that moves like soundwaves, featuring kinetic elements, changing color themes, and handcrafted illustrations. The project extends across digital and social platforms to reinforce Skillbard’s distinctive creative voice.
- Uppercase’s playful identity for Propely reflects the character and competency of their practice
Oslo-based studio Uppercase created a playful and characterful brand identity for Propely, a Norwegian property management company. The project features custom illustrations by Catherine Potvin and a bespoke typeface, Propely Sans, based on a design by Alfredo Marco Pradil. The identity uses vibrant colors and thoughtful typography to reflect Propely’s approachable and modern ethos.