Diego Aguilar Villalobos
Art Director · Designer
In their own words
elements from each space reference the other through textures, colours, and techniques.
To ensure we were respectful of the local community and the building’s heritage, we opted for a design approach that combined historical references with contemporary typography.
Articles & interviews
- "Hey Unveils Vibrant Identity for Hey Hola Coffee and Other Creative Projects"
The Brand Identity’s 'The Edit' roundup highlights five creative projects, including Hey Studio’s colourful packaging for its own Hey Hola Coffee. Other features include Yee Poon’s rave-inspired identity for Dry Run, TRY Design’s joyful rebrand for Dansekampen, Diego Aguilar Villalobos’ dualistic identity for Virreina, and Struckmann Studio’s tech-forward rebrand for Northware. The article showcases diverse global design approaches across branding, packaging, and digital identity.
- Harrison Fun Designs Meaningful Brand for Haskell Cinema on US-Canada Border
Harrison Fun developed a brand identity for Haskell Cinema, a unique venue straddling the US–Canada border. The design centers on a flexible ‘H’ monogram inspired by the building’s dual doors, combining historical ornamentation with modern typography to reflect both heritage and contemporary sensibilities.