Alanna Walsh
Designer, Associate Creative Director
In their own words
We focused on subtle cues rather than literal ones.
We chose Anton as the heading font for its resemblance to strong and straight chompers.
The tech-forward, rounded letterforms of the wordmark convey the relaxed, open and conversational nature of Boa.
We wanted it to feel like a safe, grounding, relaxed space to open up; this mark depicts a network or loop of connections.
The hand-drawn elements bring a relaxed, and relatable energy to the brand, like a business owner waking up in the middle of the night and jotting down a grand idea.
Articles & interviews3
- Bandit Prioritizes Science Over Style for Capsule WD Brand Identity
Bandit Design Group developed a refined, science-inspired brand identity for Capsule WD, a fashion label founded by Ashley Raso. The identity blends modular logic with aspirational style, using a monochrome palette, chrome accents, and a capsule-shaped logo system. The project emphasizes clarity, desirability, and restraint, supported by collaborators in 3D, web, and photography.
- Bandit Design Group Reinvents Dental Branding for Sage Space
Sydney-based Bandit Design Group created Sage Space's identity to reposition private dentistry as a warm, preventative and wellness-oriented patient experience. The system uses subtle dental references in its lettering, SS monogram and interiors, paired with Anton, Albra Light and Allrounder Grotesk. Abstract art direction for Invisalign and whitening rituals replaces conventional clinical dental imagery.
- Bandit Design Group Creates Welcoming Boa Identity for Business Networking