Further collaborated with TUI to develop The Mora, a new luxury hotel brand tailored for the modern traveler. The project encompassed strategy, naming, and the creation of a cohesive visual and verbal identity that redefines contemporary luxury hospitality.
Further collaborated with TUI to evolve the brand’s global identity into a vibrant and modern system. The project redefined both visual and verbal elements to position TUI as a forward-thinking leader in the travel industry.