Stupid Studio partnered with the LEGO Foundation to redefine its visual identity, emphasizing the power of learning through play. The rebranding introduced a consistent yet playful look and feel that resonates with a global audience of educators, parents, and children.
Stupid Studio collaborated with The LEGO Foundation to create the Playful Schools Network, connecting educators and school leaders worldwide to promote learning through play. Over two years, the initiative fostered a global community culminating in a three-day conference engaging over 7,000 participants. The project aimed to inspire cultural transformation in education by building a movement of playful learning advocates.