Tasman Analytics
Design work for Tasman Analytics, collected from the studios behind it.
- Design case
- 1
- Studio
- 1
- Latest work added
- Nov 2026
- Brand Identity 1
Design cases by studio
Essen (1)
- Brand Identity for Tasman Analytics
- Essen repositioned Tasman Analytics around the role of a navigator, helping growing companies turn complex data into business direction. Research with founders and senior leaders informed a brand platform focused on business value and building clients’ own capabilities. The verbal identity adopts an explorer’s curious, direct voice, supported by the content concept Business as unusual. Typography, color and a rationalized interface create hierarchy, while motion draws on data flow and navigation. The project spans strategy, visual and verbal identity, motion, UX/UI and development.
