Studio Koseda developed a dynamic visual identity for Assembly 2020, an annual experimental music and sound festival by Somerset House Studios. The project transformed the event into a fully digital 360° listening experience, featuring generative 3D visuals and a custom typeface that reflected the festival’s progressive and organic nature.
Studio Koseda developed a dynamic identity for Somerset House Studios’ ASSEMBLY, a five-day festival of electronic and experimental music. The design explored the tension between machine-generated and organic forms, using generative motion and procedural systems to reflect the event’s progressive spirit across print, digital, and spatial applications.