Maba created the name, brand identity, and packaging for Weirdo, a Rubio Snacks range made for uninhibited flavour exploration. Each flavour is represented by a distinct character, illustrated and modelled in 3D with a padded vinyl appearance, set within a playful glam catwalk world.
Estudio Maba created packaging for Extraordinarias, Patatas Rubio’s range of unconventional flavour combinations. The packs use a collection of drawn figures whose individual traits express the flavour explosion and product qualities inside each bag.