POWR Punches Well Above Its Weight and Goes Hard on Dirt · Apr 27, 2026
The article covers the creation of POWR, a new home care brand formed from the merger of BRAUZZ and Klaar. Branding studio WeWantMore developed a bold, performance-driven identity that communicates sustainability without sacrificing energy or visual impact. The design uses bright colors, expressive typography, and playful photography to position POWR as both powerful and eco-conscious.