Creative Spark developed a range of own-label brands for Parfetts, the UK’s fastest-growing symbol group. The studio created distinctive packaging and brand identities across multiple product categories, ensuring each stood out on crowded retail shelves and resonated with consumers.
Creative Spark developed the Boom Pop brand for Parfetts, a popcorn range designed to capture the excitement of the cinema experience at home. Through market research and consumer testing, the team created bold, pop art-inspired packaging that stands out on shelves and appeals to impulse buyers.
Creative Spark developed the name, identity, and packaging for Solsken, a new premium Swedish cider brand by Parfetts. Through bespoke hand-drawn illustrations and a bright, feel-good concept inspired by sunshine, the brand captures the essence of summer and sociable moments. The result is a crafted yet accessible product that stands apart from established competitors like Kopparberg and Rekorderlig.